The Pop-Up Shop Program is an initiative of the City of Green Bay and the City's Business Improvement Districts (BIDs). The Program aims to connect the owners of vacant commercial properties with short-term tenants that need a space to test-drive their business idea. Ideally, the Program will help entrepreneurs grow their temporary pop-up shop into a successful and well-established business, and the vacant commercial spaces will become occupied with long-term tenants.

Benefits to the Entrepreneurs:

• Offers a low-cost, short-term option to try out new business ideas
• Creates a unique opportunity to reach new customers
• Provides a connection to resources within the community that will help businesses grow and be successful

Benefits to the Property Owners:

• Provides opportunities to generate revenue from vacant commercial spaces
• Attracts foot traffic inside vacant spaces, providing marketing opportunities to secure a long-term tenant
• Establishes relationships with pop-up business owners who may want to sign a long-term lease after completing the Pop-Up Program

Benefits to the Community:

• Revitalizes the business district with increased activity
• Reduces the negative visual impact of vacant commercial spaces
• Stimulates the local economy by growing local businesses